Adventure People was a toy series introduced by Fisher-Price in 1975 [1]. The line lasted through 1985 and was targeted towards 4-9 year olds.[1][2] Although they served as an alternative to G.I. Joe and other, similarly themed action figures, they were the first figures to utilize the 3.75 inch size which was made famous by Kenner’s Star Wars line. In fact, the designers of Star Wars figures used Adventure People to help conceptualize how the figures would look.[3] The Adventure People line featured “real life” heroes and adventurers such as park rangers, scuba divers, astronauts, and emergency workers.
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